How To Increase Your Domain Link Popularity

What do you mean by link popularity?
Link popularity is the total number of quality and high page rank web sites linking to your web site.

Why is it essential in s.e.o ?
Increasing the number of quality links to your web site is the single most efficient technique you can use to increase traffic to your web site and boost your search engine rankings. The benefits of having a large number of relevant web sites linking to yours are two-fold....

Paid Traffic
Your web site will start to receive a consistent stream of highly targeted visitors. Unlike search engine rankings and paid advertising (banners, per click, etc.), traffic generated by link campaigns can usually be counted on for years to come, with no recurring cost. If you have a commercial site, an added benefit is that incoming visitors may perceive your site in a better light, since they have found it via a recommendation (link) on another web site.
Understanding Search Engine Rankings and their updated technique.
Increasing the link popularity of your web site can dramatically improve your search engine rankings. Most major search engines have tailored their algorithms (internal rules used to decide which sites are given priority) to reward sites which have high link popularity

They are the first tool that potential customers use to find the products and services they need. This is why link popularity is so imperative. If the customers do not find your website, you have no possibilities of making any sales.

You're probably wondering what the blazes is popular about a link! Well, in a word - plenty! Link popularity refers to the ranking assigned to your website by the search engines, and it determines the ranking your page gets when keywords are entered into a search engine. So, you're probably wondering, how do I make my link popular?

Search engines are discretionary, giving status and ranking to sites that have links to their pages from related, quality sites. It's a simple formula, but a very important one. Google created the system, and now virtually all the most popular search engines employ it to rank your web pages in their indexes.
The more commonly used your keyword is, the harder it will be to achieve link popularity, but without achieving this step, it is almost certain your site will never rank highly on any search engine. But don't be discouraged; there are tried and true ways of achieving link popularity using the most competitive keywords.

There are a few things you should be aware of. The first is that just linking up with a large number of other websites will not achieve link popularity. In fact, it may have quite the opposite effect. This is particularly true when pertaining to websites that are nothing more than "link farms" - pages containing line after line of indiscriminate links. Search engines may aggressively discriminate against your website if you are associated with a link farm, so steer clear of them!

The next thing to bear in mind is the quality of the site you are linking to. Never link to a page you have reservations about your visitors seeing. The last thing you want your website to appear as is indiscriminate and cheap. Linking to sites of poor quality will only lessen your link popularity, if not completely destroy it.

If you want to improve search engine ranking of your web site, you need to find a large number of high quality links from other web sites. These are called inbound links. Gaining links from high ranking sites that point to yours will increase your link popularity in the search engines.

The most popular search engine Google, places great significance on the link popularity of your web site. In fact, you can even get listed in Google without submitting your site to them, by getting other sites to link to yours. Finding many high ranking sites that link to yours, will improve the search engine ranking of your own web site.

Here sime effective ways to increase link popularity

Get your site listed in the search engine directories - first submit your site to the human edited directories of ODP (Open Directory Project - dmoz.org) and Yahoo (yahoo.com) or other sister sites. Getting listed in these directories will give your site a boost in link popularity and improve search engine ranking in other search engines. However, this may take some time. You can get listed much faster by getting links from niche specific directories. Find these directories by doing a search on the major search engines with the primary keywords of your web site.
Provide high quality content - people will naturally link to your site if you have what they want (i.e. articles, software, etc). This will save you a lot of time searching for quality links yourself. Optimizing your content with well placed keywords, will improve your search engine ranking dramatically. Search engines love focused contents.